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Hi, I’m SOPHIE
BRAND THERAPIST / STRATEGIST / WELLNESS addict / YOGA ENTHUSIAST
I created Brand Therapy to help mission-led businesses - founders, practitioners, and teams to bring more structure, clarity, and intention to the way they show up internally and externally.
Over the years, I’ve seen so many people doing meaningful work who struggle to communicate it clearly. They have the mission and vision, but not always the brand foundations or resources to match. Brand Therapy was built to bridge that gap by combining brand strategy with a more human, reflective process.
My background spans over 14 years in marketing and brand communications, working with both global and emerging brands across B2B and D2C. I spent several years at L’Oréal, helping to shape campaigns around sensitive skin and health-led beauty. Since then, I’ve worked with established brands and a range of startups focused on technology, sustainability and wellbeing.
As a ‘Brand Therapist’, my role is to be an impartial guide, provigin
Experience
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(01) diagnose
Every brand tells a story, but not every story is clear. I look beneath the surface of your business to understand where things feel out of sync: your message, your audience, your offer, or your presence. It’s about noticing patterns and uncovering what’s really holding the brand back.
(02) TREATMENT
Once I understand the root cause, we build a strategy that restores balance. This is where your brand starts to take shape, by aligning your purpose with how you communicate, and designing the systems and structure that help you grow with clarity.
(03) ACTION
Finally, let’s bring the work to life. Whether through refreshed messaging, visuals, or marketing tools, this phase is about putting your strategy into motion. You leave with confidence, consistency, and the direction to keep your brand healthy over time.
(03) ACTION
Finally, let’s bring the work to life. Whether through refreshed messaging, visuals, or marketing tools, this phase is about putting your strategy into motion. You leave with confidence, consistency, and the direction to keep your brand healthy over time.
My Approach
My Approach
the process
GET IN TOUCH
There’s no complicated onboarding. Shoot me an email and we can set up a quick call OR if you’re not ready to chat, fill out this quick form with some basic information and I’ll send you my recommended next steps.
( 01. )
BOOK YOUR BRAND AUDIT
Your Brand Audit is a 90-minute deep dive to uncover what’s working, what’s not, and what needs attention.
You’ll receive a clear diagnosis and next steps for improving your brand health.
( 02. )
brand therapy sprint
Based on your diagnosis, we’ll move into the treatment phase, a guided 2- week process designed to align your purpose, positioning, and presence.
You’ll walk away with a complete brand strategy and a practical plan for integration.
( 03. )
ACTIVATE & GROW WITH CONFIDENCE
You receive your personalised Brand Strategy document & Notion Dashboard. This is where your brand comes to life.
I can support you in applying your strategy, refining your website, messaging, and content systems, so you can show up with clarity and consistency every day.
( 04. )
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KIND WORDS
If you’re curious about working together
For those ready to go deeper, a 90-minute session that provides clarity, direction, and a practical plan for your brand. Fill out the form to begin.