ESTABLISH CLEAR BRAND FOUNDATIONS - IN TWO WEEKS.

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The Brand Therapy Sprint is a focused, two-week engagement for founders and small business owners who’ve outgrown improvising and need structure to move forward with confidence.

If your ideas are strong but your brand feels messy or unanchored, this work brings order and focus, so what you’re building makes sense not just to you, but to the people you’re building it for.

GET STARTED WITH YOUR BRAND AUDIT
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A common turning point for founders

Many founders reach a stage where movement exists, but direction feels less certain. You have ideas that keep evolving but the brand hasn’t been clearly defined. Decisions might feel heavier than they should.

This isn’t a lack of ambition or ability. It’s often a lack of structure.

This sprint is for founders & teams who are building something real, but don’t yet have clear brand foundations to guide decisions.

You may be pre-launch or already gaining traction. The most important thing is your state, not your stage. Decisions can feel heavy when you have plenty of ideas, maybe even a little momentum but a lack of focus. This sprint is designed to bring structure, commitment, and direction, so the business can move forward with intention.

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how the sprint works

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01 / Brand Audit (before the sprint)

Before the sprint begins, you complete a Brand Audit. You complete a questionnaire followed by a 90 minute meeting. This gives me a clear view of your business, your thinking, and where things currently feel unclear or misaligned.

I review your materials, identify key tensions, and highlight the areas that need focus. This ensures the sprint time is spent on meaningful decisions, not surface-level discovery. The audit also allows us to confirm that the sprint is the right next step.

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02 / Week One: Clarity and direction

Week one begins with an async working session focused on your brand foundations. We clarify your direction, audience focus, and the core questions your brand needs answered.

Mid-week, we reconnect to review early thinking, challenge assumptions, and refine what’s emerging. The week ends with a short review to confirm what’s been clarified and what needs further work.

The aim of week one is orientation: reducing noise and establishing a clear reference point.

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03 / Week Two: Positioning and narrative

Week two focuses on commitment. We explore a small number of viable positioning directions and work through the implications of each.

A mid-week session allows us to pressure-test options, resolve tensions, and move toward a clear decision. The week closes with a final review to confirm the chosen direction and shape the core narrative.

After the sprint, I step back to document the strategy clearly and carefully. The full set of deliverables is shared the following week.

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WHAT do YOU get from the BRAND THERAPY SPRINT?

Think of it as an intensive working session for your brand. Not a six-month commitment, not a theoretical exercise - just two focused weeks where we dig deep, ask hard questions, and build a brand strategy you'll actually use.

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DELIVERABLES

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Clear brand foundations and direction

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We define the core foundations your brand needs to stand on, including your purpose, direction, and the principles that guide how you make brand decisions.

This creates a shared understanding of what the brand is here to do, and removes the need to keep revisiting the same fundamental questions.

DELIVERABLES

A committed audience focus and positioning direction

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We clarify who you are really building for, and commit to a positioning direction that makes sense for where the business is now.

This isn’t about market sizing or theoretical personas. It’s about focus. The outcome is a clear positioning decision you can stand behind and use to guide future brand and marketing choices.

DELIVERABLES

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A shared brand strategy workspace

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All of the work from the sprint is captured in a bespoke brand strategy workspace (typically in Notion).

This becomes a central reference you can:

  • share with collaborators, partners, or team members

  • use to onboard future hires

  • return to when making brand decisions

It keeps everyone aligned, without relying on memory or interpretation.

DELIVERABLES

A practical brand messaging framework

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You receive a clear messaging framework that translates your brand foundations and positioning into usable language.

This includes:

  • your core brand narrative

  • key messages you can use across marketing and communications

  • examples of brand-level website messaging to show how it comes to life

This framework helps ensure your brand sounds consistent and intentional, even as different people communicate it.

This process replaces uncertainty with structure.

leave knowing what your brand stands for, who it’s for, and how to move forward without second-guessing every decision.

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Signature Packages

Brand audit

01

£450

The Brand Audit is a required first step and can be taken as a standalone engagement.

It gives you an external view of your brand, highlighting what’s working, what’s unclear, and where decisions are getting stuck. You’ll leave with a clearer sense of what needs attention and whether the Brand Therapy Sprint is the right next move.

If you decide to move forward with the Brand Therapy Sprint, the cost of the Brand Audit is credited toward the total.

What you receive:

  • A structured review of your current brand and messaging

  • Clear observations on gaps, misalignment, and areas of friction

  • Practical recommendations for next steps

  • A clear go / no-go decision on the sprint

reserve your space

Pricing tiers based on your size: (complexity & impact)

solo founders

FROM £2950

For independent founders or small partnerships.

Best for:

✓ solo founders & entrepreneurs

✓ early-stage businesses

✓ self-funded ventures

growing teams

FROM £4000

For founders working with a small team or external partners.

Best for:

✓ 2–6 person teams

✓ founders with early hires

✓ businesses preparing to scale

venture backed

FROM £5000

For startups with multiple decision-makers or investor involvement.

Best for:

✓ funded startups

✓ complex stakeholder environments

✓ higher alignment needs

WHAT TO EXPECT…

✓ A clear decision point

The Brand Audit ensures you’re not committing blindly. If the sprint isn’t the right next step, you’ll know before moving forward.

✓ Senior, hands-on support

You’ll work directly with me throughout. This isn’t delegated or templated work, it’s collaborative thinking, shaped around your specific context.

✓ Clarity, not overwhelm

The sprint is designed to reduce complexity, not add to it. We focus on the decisions that matter most, building systems and a structure you can work with day

✓ Actually useful outputs

Everything we produce is designed to be shared - with collaborators, partners, or future hires - and used as a reference going forward.

I'M READY TO GET STARTED
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happy clients

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Frequently Asked Questions

  • Yes! If you’re early and feeling unclear. This sprint isn’t about polish or scale. It’s about establishing foundations so you’re not building on assumptions. Founders come to this work both pre-launch and post-traction. Stage matters less than whether decisions feel anchored.

  • This sprint doesn’t define features, roadmaps, or campaigns. It focuses on brand foundations: who you’re for, what you stand for, and how you explain what you do. Those decisions then support product, marketing, and sales without replacing them.

  • This is a collaborative sprint. You’ll be involved in two working sessions per week, plus short mid-week check-ins and reviews. The work is focused and contained, designed to move thinking forward without overwhelming your schedule.

  • After the sprint, I step back to document the strategy clearly and carefully. You’ll receive the full set of deliverables the following week, captured in a shared brand strategy workspace and supporting documents.

  • Yes. You’ll receive a practical brand messaging framework, including examples of brand-level website and marketing language. This is not product copy, but it gives you a clear narrative and language you can build from.

  • No, but I will connect you with my experienced design partner. The sprint is intentionally focused on strategy and foundations. Many founders choose to work with designers, marketers, or internal teams afterwards, using the outputs from the sprint as a clear brief.

  • That’s what the Brand Audit is for. It gives us shared context and allows us to decide together whether the sprint is the right next step. There’s no obligation to continue if it’s not a fit.

  • Definitely. The sprint works well for small teams where clarity is needed across founders, partners, or early hires. The shared strategy workspace helps keep everyone aligned after the sprint ends.

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Let’s transform Your BRAND in JUST 10 DAYS.

If you’re not sure where to start, but you know something isn’t working, the Brand Audit is your first step.

RESERVE YOUR SPRINT
SPEAK TO SOPHIE

Not sure which option is right? Book a call with Sophie first - it's a no-pressure conversation about where you are and whether Brand Therapy is the right fit.